Roy Rogers is a chain of western-themed quick-service restaurants. Credit: Jonesdr77 (talk)jonesdr77 / commons.wikimedia.org.

US-based fast food restaurant company Roy Rogers Restaurants is set to open its new site in Florence, Kentucky.

The new franchise is the restaurant company’s second location of the Greater Cincinnati ten-unit deal and will be located along the I-71/I-75 corridor at 7911 Highway 42.

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The Florence location will be optimised for drive-throughs and feature an outdoor patio dining area for guests.

Part of the One Holland restaurant group, Roy Rogers Restaurants noted that the new location is expected to open in December 2023. It will be Kentucky’s first location, one of two stores in development in northern Kentucky.

One Holland CEO and founder Gary Holland said: “We want to bring Roys back to northern Kentucky, and Florence is the home of our long-time, very popular Skyline restaurant.

“We scouted this corner several months ago, it’s well positioned, convenient to the retail hub and area businesses.

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“Soon the community will be enjoying Roy’s famous burgers, roast beef and fried chicken, and of course, the Fixins Bar.”

The restaurant company noted that the opening of its new location comes after it announced the return to the Ohio Valley in Cleves, Ohio, last February.

Going forward, Roy Rogers plans to open additional locations in the Hamilton, Butler and Clermont counties of south-west Ohio; the Boone, Kenton and Campbell counties of northern Kentucky; and Dearborn County in south-east Indiana over the next six years.

Roy Rogers Franchise Company co-president Jim Plamondon said: “We are excited to announce the second location while still celebrating the ongoing success of the Cleves opening just a few months ago.

“The One Holland team have been fantastic partners as we expand this iconic brand in the Cincinnati Tri-State area. We look forward to welcoming the Florence community into our Roy Rogers family later this year.”