Asian cuisine was one of the cuisine types within others channels, along with Chinese and Hawaiian cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of others in Denmark report, GlobalData analyses 154 menu items across others outlets and provides an overview of various foodservice channels in Denmark. According to GlobalData, others makes up 0.098% of all restaurant types in Denmark.
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Vegetables was found to be the most-used ingredient in others establishments, featuring in 29% of menu items, followed by salad vegetables and fruit. Beans & Pulses and fish & seafood were also significant ingredients. An analysis of menu categories reveals that salads & sides, sandwiches & wraps, soft drinks, alcoholic drinks and vegetable, dairy & meat substitute dishes were most popular within the others format.
An analysis of the annual price change between 2022 and H1 2023 indicates that the average menu prices in Denmark others channel have flat growth. Considering all channels (including others) the average price change was -0.06%. As on-premises dining gains momentum following the COVID-19 pandemic, the others segment in Denmark is expected to experience overall growth. Moreover, the introduction of new menu items that emphasize health and wellness generates interest in those seeking nutritious menu options and greater variety.
Different restaurant types exhibited mixed price movements within Denmark foodservice market between 2022 and H1 2023. Of all the restaurant types, baker exhibited highest price hike, while QSR experienced a price decrease.
An in-depth analysis of others price trends by location reveals consumption trends of each region. The graph below represents the change in others menu prices between 2022 and H1 2023 across the top five locations. As seen below, others menu items in Aarhus became more affordable as compared to Copenhagen and Aarhus.
While consumers become more price conscious, operators look for ways to optimize their costs to retain margin and market share. In the Danish market, others operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into Denmark others menu, buy the full report here.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Online Menu Intelligence is a database of cost and profit foodservice operators on menus within Foodservice Intelligence Center. The tool’s several search options, such as cuisine, category, menu item, ingredient, and restaurant, help users to conduct focused searches in terms of price analysis (average price and change in prices), menu item claims, popular categories, cuisine/ingredient penetration levels, etc.
