British cuisine was one of the cuisine types within bar channels, along with American and Italian cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of bar in the UK report, GlobalData analyses 99,461 menu items across bar outlets and provides an overview of various foodservice channels in the UK. According to GlobalData, bar makes up 0.935% of all restaurant types in the UK. Buy the report here.
Fruit was found to be the most-used ingredient in bar establishments, featuring in 16% of menu items, followed by vegetables and herbs, spices & seasonings. Cheese and wine were also significant ingredients. An analysis of menu categories reveals that alcoholic drinks, salads & sides, soft drinks, meat dishes and baked goods & morning goods were most popular within the bar format.
An analysis of the annual price change between 2023 and H1 2024 indicates that the average menu prices in the UK bar channel have dropped by 0.39%. Considering all channels (including bar) the average price change was 0.28%. As on-premises dining gains momentum following the COVID-19 pandemic, the bar segment in the UK is expected to experience overall growth. Moreover, the introduction of new menu items that emphasize health and wellness generates interest in those seeking nutritious menu options and greater variety.
Different restaurant types exhibited mixed price movements within the UK foodservice market between 2023 and H1 2024. Of all the restaurant types, hotel & motel exhibited highest price hike, while bar experienced a price decrease.
An in-depth analysis of bar price trends by location reveals consumption trends of each region. The graph below represents the change in bar menu prices between 2023 and H1 2024 across the top five locations. As seen below, bar menu items in Manchester became more affordable as compared to London-UK and Yorkshire.
While consumers become more price conscious, operators look for ways to optimize their costs to retain margin and market share. In the British market, bar operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into the UK bar menu, buy the full report here.
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