Turkish cuisine was one of the cuisine types in Belgium, along with Italian and American cuisines, according to GlobalData’s menu intelligence database. In its menu analysis of Turkish cuisine in Belgium report, GlobalData analyses 111,784 menu items in Belgium and provides an overview of the cuisines available across the foodservice channel in Belgium. According to the report, Turkish cuisine makes up 12% of all restaurant types in Belgium. Buy the report here.
Herbs, spices & seasonings was found to be the most-used ingredient in Turkish cuisine featuring in 18% of menu items, followed by cheese and deli meats. Pork and vegetables were also significant ingredients.
An analysis of the annual price change between 2023 and H1 2024 indicates that the average menu prices in the Turkish cuisine have dropped by 10%. As on-premises dining gains momentum following the COVID-19 pandemic, the Turkish cuisine in Belgium is expected to experience overall growth.
Different cuisines exhibited mixed price movements within Belgium foodservice market between 2023 and H1 2024. Of all the cuisines, Belgian cuisine exhibited highest price increase, while Chinese cuisine experienced a maximum price decrease.
An in-depth analysis of Turkish cuisine price trend by location reveals consumption trends of each region. The graph below represents the change in Turkish cuisine menu prices during 2022-2024 across the top five locations. As seen below, Turkish cuisine menu items in Ghent(Belgium) became more affordable as compared to Liège and Hasselt.
While consumers become more price conscious, operators too, look for ways to optimize their costs to retain margin and market share. In the Belgian market, restaurant operators rely on innovation as a crucial tactic to appeal to customers as well as optimize costs. As increasing number of consumers seek novel experiences, foodservice operators must continuously innovate their menu choices, providing superior taste and quality along with a diverse selection of dishes. Operators should highlight the distinctive tastes and flavors of their food and beverage offerings in a convenient format to enhance customer engagement.
To further understand and explore GlobalData’s insight into Belgium cuisine menu, buy the report here.
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