US-based café chain The Coffee Bean & Tea Leaf (CBTL) is set to open its drive-through-only concept in Rialto, California.
Scheduled to open at the end of this month, the new store at 508 South Riverside Ave will feature a reduced footprint and integrate with the CBTL app for efficient order-ahead service.
The Rialto store will offer Arabica coffee, whole-leaf teas, baked goods including muffins, cakes and speciality croissants and oven-toasted breakfast items such as the Beyond Breakfast Sausage Sandwich and the Chorizo Breakfast Burrito.
The Rialto location will provide drive-through, carry-out and delivery services.
The opening is part of a broader growth strategy by the Jollibee Foods Corporation, the parent company of The Coffee Bean & Tea Leaf, which is aiming to position itself among the top five restaurant brands globally.
The Coffee Bean & Tea Leaf Americas and India president Sanjiv Razdan said: “We are always looking for new ways to enhance our guests’ experience, and this new drive-through-only location provides a more streamlined, convenient and faster way for them to enjoy our iconic high-quality coffee and teas from around the world, while not having to get out of their cars.
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By GlobalData“This is the second location that we’ve opened in Rialto, which also underscores our commitment to future growth in the area.”
Last month, CBTL opened a new venue in Santa Monica, California.
Located at the Medical Center of Santa Monica, the new venue was opened in partnership with a franchisee who manages four other CBTL cafés in the Los Angeles area.
The new venue showcases CBTL’s latest design and offers ample indoor seating for customers.