Italian bakery brand Bauli has expanded into the US market by taking over a kiosk at Eataly Flatiron in New York City.
From 9 November until the end of December, the kiosk will feature Bauli’s traditional holiday treats, including panettone and pandoro, introducing the authentic Italian Christmas taste to consumers in the US.
Bauli’s classic panettone and pandoro are staples of Italian Christmas celebrations and will be available throughout the holiday season.
Bauli international chief commercial officer Stanislao Marrazzo said: “We are incredibly excited to bring Bauli’s cherished holiday products to the US for the very first time.
“The Bauli Kiosk at Eataly Flatiron will allow us the opportunity to share our authentic holiday treats with a new audience. We look forward to delighting American consumers with our high-quality, traditional holiday treats and having the opportunity to create new festive memories for families and friends.”
Bauli’s flagship product Pandoro is a star-shaped cake from Verona known for its delicate texture.
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By GlobalDataPanettone is another cherished holiday dessert that features a distinctive shape and ramekin packaging.
It traditionally contains raisins and candied fruit, but variations are also available with creams and fillings such as pistachio and limoncello.
Croissants with various fillings and gelato inspired by their bakery products will also be available.