German food delivery company Delivery Hero is consolidating its European and Asian operations by merging three of its businesses — Foodora, Yemeksepeti and Foodpanda.
The move aligns with Delivery Hero’s strategy to sustain profitable growth and strengthen its global market leadership.
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The aim is to reduce costs and simplify processes as the company grows.
The merger will create the second-largest division within Delivery Hero.
Tareq Barto, current chief operating officer of Talabat, Delivery Hero’s Middle Eastern food delivery platform, will oversee the consolidation.
He has served across the UK, Europe, and the Middle East and North Africa (MENA) region.
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By GlobalDataHe was previously senior vice-president of international markets at Delivery Hero, involved in driving value creation globally.
Delivery Hero stated that the newly formed organisation is expected to leverage synergies to accelerate growth and cater to millions of customers associated with Foodora and Yemeksepeti in Europe and Foodpanda in the Asian region.
The three businesses operate on Delivery Hero’s Pandora platform technology, and the merger is not anticipated to impact the brands’ vendors, customers or partners.
According to Bloomberg, Delivery Hero plans to reduce its workforce by fewer than 200 employees as it consolidates.
As of 2023, the company has 48,000 employees – 20,000 in delivery and food processing roles.
It is ready to fulfil all legal obligations and support employees affected by the merger, which will not influence any other Delivery Hero entities or services.
Based in Berlin, Delivery Hero is a delivery platform that operates in 70 countries in Europe, Asia, Latin America, the Middle East and Africa.
The company is at the forefront of quick commerce and seeks to deliver groceries and household items to customers within an hour or even sometimes within 20 to 30 minutes.
In July 2024 the European Commission initiated an investigation into Delivery Hero and its Spanish arm Glovo for potential antitrust violations.
