Dunkin’ is also offering online college education to franchise employees in partnership with Southern New Hampshire University. Credit: Michael Rivera.

Dunkin’ franchisees are planning to hire approximately 25,000 new restaurant employees at its locations across the US.

The company said that it will hire employees for positions starting from front-counter to restaurant management.

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The company has also partnered with Southern New Hampshire University (SNHU) to offer an online college education to franchise employees.

The partnership enables Dunkin’ franchisees to offer their restaurant employees an affordable and flexible way to earn an associate or bachelor’s degree from SNHU, the company noted.

Meanwhile, the company is launching a national advertising campaign aimed at recruitment.

The campaign is titled ‘Dunkin’ Runs on You’. It will broadcast the spirit of teamwork and community, distinguishing jobs at all levels at Dunkin’ restaurant. It will also emphasise the benefits of working at a Dunkin’ franchise.

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Dunkin’ chief human resources officer Stephanie Lilak said: “Dunkin’ is committed to keeping America running and working. We are proud to support our franchisees who offer much-needed job opportunities in a welcoming environment where people can feel appreciated and rewarded for serving both customers and their communities during this critical time.

“With the brand’s new partnership with SNHU, new advertising campaign and in-store safety measures, our franchisees are providing both new and current restaurant employees a great workplace and the chance to gain experiences and skills that will benefit them throughout their lives.”

The company noted that its restaurants are currently open for dining with enhanced safety standards and measures in place for the safety of restaurant employees and guests.