FAT Brands, the parent company of Fatburger and Round Table Pizza, has announced a development deal to open 40 new franchised Fatburger locations across Northern California.
The move will see Fatburger co-branded with 40 existing Round Table Pizza locations over the next ten years, with the first co-branded site expected to open in 2024.
The company has partnered with franchisee California Burger for the expansion.
FAT Brands chief development officer Taylor Wiederhorn said: “Since opening our first co-branded Fatburger and Round Table Pizza in the Dallas area last year [in October 2023], we have seen significant interest in this pairing from our franchisee base..”
Located in the Lantana neighbourhood, the 3,500ft² outlet offers a full-service, full-bar casual dining experience. It was the first location to provide both burgers and pizzas under one roof in Lantana, Texas.
Wiederhorn continued: “We are pleased to further the growth of the new co-branded model with California Burger Inc. which also operates Circle Pizza LLC, the largest multi-unit operator of Round Table Pizza with over 70 Round Table Pizza restaurants in operation.
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By GlobalData“We see great potential for Fatburger and Round Table Pizza co-branded restaurants given both brands’ California heritage. The strategy is not dissimilar to the success we have experienced with co-branded locations of Fatburger and Buffalo’s Express, which now number over 100 locations worldwide.”
In March 2024 FAT Brands opened a restaurant in Orlando, expanding its footprint in Florida.
The new location at 1713 Future Way marked Fatburger’s entry into the Orlando area and is the second of 14 planned developments across Orlando and western Florida.