KFC Canada is expanding its spicy line-up with the launch of the Zinger Sandwich and Hot Wings.
The Zinger Sandwich is made with marinated chicken fillet and a mix of spices, topped with spicy mayo. The Hot Wings are breaded and crispy.
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Both offerings are available at locations nationally and customers can also place orders via the company’s website and app.
KFC has also teamed up with Ruffles to create Ruffles Double Crunch KFC Zinger chips, a new spicy snack option available at major retailers across Canada.
The latest partnership follows the successful launch of Ruffles Original Recipe chips.
Customers purchasing a Box Meal will receive a complimentary single-serve bag of the new chips, subject to availability.
The collaborations extend to the music scene at Live Nation Canada music events. The KFC Zinger will be served at Live Nation Collab’s Budweiser stage during summer 2024 events.
Concertgoers will have the opportunity to buy the spicy flavours of KFC at Zinger-themed misting stations [outdoor humidification zones to cool the air] on select dates in July and August.
Starting from 10 July, KFC will also offer Zinger-themed merchandise, including T-shirts, crewnecks and hats, all with designs that reflect the sandwich’s spicy character.
KFC Canada chief marketing officer Katherine Bond-Debicki said: “KFC Canada is thrilled to celebrate the bold and crispy taste of our Zinger Sandwich and Hot Wings to spice lovers nationwide.
“Our commitment to serving up craveable heat and unforgettable crunch shines through in these global favourites. With our fresh Zinger collaborations and merch, we are giving Canadians even more ways to savour and celebrate the spicy flavours they love.”
In November 2023, KFC Canada expanded its holiday season menu with the addition of the KFC Festive range, featuring the KFC Festive Chicken Sandwich.
