Lola’s Cupcakes offers a variety of confectionery items which include cupcakes and brownies. Credit: Pixel-Shot/Shutterstock.

Lola’s Cupcakes is to grow its presence in London with a new location in South Kensington.  

To open by the end of January 2025, the store at 10 South Kensington Station Arcade will be close to several major London museums and will serve commuters, museum-goers and local residents.  

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The location is designed as a convenient grab-and-go outlet but will feature a limited number of indoor seats.  

The opening is part of a plan for multiple new Lola’s Cupcakes stores across London in 2025. 

To mark its grand opening, Lola’s Cupcakes will host a special event on Friday 7 February.  

The bakery will give away 250 cupcakes on a first-come, first-served basis while stocks last, inviting customers to celebrate the launch. 

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Lola’s Cupcakes managing director Asher Budwig said: “We’re incredibly excited to bring Lola’s to South Kensington. This location in the South Kensington Station Arcade is a fantastic fit for us. We can’t wait to welcome commuters, locals and visitors to experience our delicious, hand-crafted cupcakes in such a bustling and iconic part of the city.” 

Lola’s Cupcakes partnered with Warner Bros Discovery Global Consumer Products to introduce a Harry Potter-themed range in October 2024.  

Lola’s Cupcakes’ range includes cupcakes, brownies, birthday cakes, wedding cakes and vegan-friendly products.

According to its website, Lola’s Cupcakes has over 30 outlets across the UK.