The Lobster Bites are made from wild-caught Norway lobster tails. Credit: Long John Silver’s/PRNewswire.

US-based quick-service restaurant chain Long John Silver’s has brought back Wild-Caught Norway Lobster Bites to its 2024 holiday season menu.  

The Lobster Bites, made from wild-caught Norway lobster tails coated in a buttery breaded coating, are available for a limited time at participating outlets across the US.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

The restaurant is also offering Red Velvet Cheesecake from The Cheesecake Factory Bakery in a collaboration to expand menu options and appeal to a wider range of customers. 

The dessert features layers of red velvet cake and classic cheesecake topped with cream cheese icing and whipped cream.

Long John Silver marketing and innovation senior vice-president Christopher Caudill said: “We know the return of our fan-favourite Lobster Bites will make waves, and we’re excited to offer multiple ways to enjoy them this season.”  

Caudill added: “Our Lobster Bites provide the perfect blend of sweet flavour with crispy texture, delivering great value on wild-caught Norway lobster at fast food prices.” 

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Customers can enjoy the item in a range of meal combinations, including adding them to any meal or opting for smaller, larger or family-sized portions separately. 

In May 2024, Long John Silver’s launched a mobile application and a new loyalty programme named Seacret Society.  

The initiatives aim to enhance customer engagement with the brand by offering convenience and exclusive rewards.