Chinese coffeehouse chain Luckin Coffee has expanded its menu with the introduction of a new single origin espresso (SOE) Black Cup Gesha series.
The new range, which features Gesha beans sourced from Bench Maji, Ethiopia, is now available across all Luckin Coffee stores in Singapore.
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The beans, handpicked by the company’s global bean-hunting team, are grown at altitudes between 1,909m and 2,609m, offering a distinct flavour profile.
The Gesha series includes Americano, Flat White, Latte and Dirty.
Priced at $4.50 per cup, the range is available in limited quantities.
Luckin Coffee is offering a special promotion for new users who download their app, allowing them to get their first Luckin Black Cup for $0.99.
The new range is made under the guidance of the World Barista Championship team.
The term SOE refers to single-origin or single-area espresso, known for its distinctive flavour and origin characteristics influenced by regional climate, soil, altitude and other environmental factors.
Luckin Coffee has also rolled out its Hambella range and the SOE Yirgacheffe collection. It will offer the Sumatra Gayo range from early May 2024.
In January 2024, the Australian Open tennis tournament named Luckin Coffee as its official coffee partner in China and South-East Asia.
Opening this multi-year agreement, Luckin Coffee’s logo will be shown online and on television during the event.
The coffeehouse chain opened its flagship store on Zhongshan Road in Xiamen in June 2023, marking a new milestone of 10,000 stores in the Chinese market.
This achievement has positioned Luckin Coffee as the first chain coffee brand in China to exceed 10,000 stores.
