Canadian quick-service restaurant chain Mary Brown’s Chicken has expanded its menu with the introduction of a new range of chicken wings.
These wings come in Buffalo, Soy Garlic Glaze, Dry-Rub Honey BBQ and the new Swicy Sauce flavours.
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For those preferring a simpler taste, the wings can also be ordered without any coating.
The chain is offering a special introductory deal of six wings, small Taters and a drink for $9.99 for a limited time from 10 September 2024.
The offer is available both in-store and through the Mary Brown’s app.
The wings can be added to any order a la carte or as part of a meal at $7.99 for six wings.
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By GlobalDataMary Brown’s Chicken chief marketing officer Jeff Barlow said: “Taste is the number one most important factor for our customers. We are very proud of our new Swicy Sauce and our flavour line-up, and we can’t wait for Canadians to try them.
“The shareability of wings makes this beloved staple food perfect for family get-togethers, back-to-school dinners, and most importantly, the kick-off of fall and winter sports, including the preseason of NFL, which is the biggest wing-eating occasion.”
Mary Brown’s has partnered with digital delivery services SkipTheDishes, Uber Eats and DoorDash.
These platforms will offer the wings combo at a special price during the promotional period.
Barlow added: “Whether enjoyed as a snack while watching their favourite sports or as a meal with the whole family, chicken wings bring people together.
“Now, our customers can enjoy wings from a Canadian-owned brand they have come to trust and depend on for delicious, high-quality chicken.
“And with our new promotional deal, more Canadians will be able to try the new chicken wings and our tasty Swicy Sauce for themselves.”
In May 2024, Mary Brown’s Chicken linked up with former Major League Baseball player José Bautista to relaunch its Batter’s Box meal.
