McDonald’s is planning to expand the test of its plant-based burger, the McPlant, to nearly 600 restaurant locations in the US.
The McPlant burger was created by McDonald’s in partnership with the vegan company Beyond Meat.
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By GlobalDataBeginning from 14 February, the McPlant burger will be rolled out across participating restaurants in the Californian San Francisco Bay area and Dallas-Fort Worth area in Texas.
Customers in these two markets will be able to buy the burger for a limited period, as long as supplies last.
Last November, McDonald’s tested the McPlant burger across eight restaurants in Texas, Iowa, Louisiana and California.
In its latest statement, McDonald’s said: “McDonald’s USA is expanding the test to select restaurants in your area to help us understand customer demand.”
The burger features a vegetarian patty that McDonald’s co-developed with Beyond Meat.
Beyond Meat struck a deal with McDonald’s for the burger’s development in 2021.
The patty is made with plant-based ingredients, including peas, rice and potatoes.
McDonald’s has 14,000 restaurants in the US.
Earlier this month, McDonald’s launched the McPlant burger in the UK and Ireland (UK&I).
Prior to the launch, McDonald’s UK&I trialled the plant-based burger at more than 250 restaurants in 2021.
Rival Burger King, which is owned by Restaurant Brands International, added the plant-based Impossible Whopper to its menu more than two years ago.
