The service allows customers to order from multiple restaurants in one go. Credit: antoniodiaz via Shutterstock.

Rebel Foods has announced the launch of QuickiES, a new ’15-minute or free’ food delivery app, beginning its operations in Mumbai city in the Indian state of Maharashtra.  

The service ‘promises’ that customers will receive their freshly prepared meals within 15 minutes of placing an order, or else the meal will be free, reported ET Hospitality.  

QuickiES is designed to cater to consumers who demand quick yet quality food from their preferred brands.  

The service is an extension of Rebel Foods’ existing successful delivery model and leverages the reputation of EatSure for quality.

According to the news source, the service allows customers to order from multiple restaurants in one go, offering convenience and variety through a simple interface. 

Rebel Foods EatSure co-founder and CEO Sagar Kochhar was quoted by ET Hospitality as saying: “QuickiES is a strategic leap for us, and it comes from the consumer insight that the urban Indian customer demands instant delivery of foods that are freshly made and of great quality. As a platform, we already deliver 25,000-plus wraps a day (Faasos), 10,000kg of Dum biryani a day (Behrouz and The Biryani Life), 18,000 burgers (Wendy’s Burgers) – and much more, every single day!  

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“So we have the infra and expertise to execute this seamlessly! With the power of AI, data science and predictive forecasting, QuickiES is well-positioned to serve trusted restaurant brands with a ’15mins or Free’ promise. This is a significant milestone in India’s Quick Commerce journey, and we are excited to expand beyond Mumbai soon!” 

The success of QuickiES hinges on Rebel Foods’ utilisation of AI-driven forecasting and full-stack operating systems.  

These technological advancements are complemented by hardware innovations such as hot holding zones and speed ovens.  

Rebel Foods has honed these capabilities over years of operating in over 80 cities across India, as well as in international markets such as the United Arab Emirates and UK.