US-based barbecue restaurant brand Sonny’s BBQ has implemented Flybuy and Koala technology across all its locations to improve guests’ off-premise experience.
In July, the Flybuy technology was trialled at 19 Sonny’s BBQ restaurants. It resulted in the improvement of kerbside check times by roughly two minutes. The company said that complaints about the speed of service also fell by 19% compared to locations that did not use the technology.
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Supplemental implementation of the Koala tech further enhanced the guest experience by preference learning and suggestive selling.
Sonny’s BBQ COO Billy Brewer said: “Since our founding, we have remained committed to providing the highest quality of customer service for our guests.
“The implementation of Flybuy and Koala technology allows us to meet the shifting needs and preferences of our guests while upholding our southern hospitality roots.
The restaurant company added that the system-wide integration with its existing Olo system for online ordering and deliveries is now complete and provides seamless adaption for franchisees.
It also provides critical data and insights related to the guest experience.
Implementing new technology is part of the company’s commitment to enhance its restaurant prototype and invest in new technology to meet the changing customer preferences.
Sonny’s BBQ revealed that it also plans to implement further changes to both on-premise and off-premise dining. It is also designing a new restaurant prototype to help streamline operations.
Brewer added: “While we explore the future of technology, operations and guest expectations, we’re only making improvements that align with our commitment to serve high-quality, high-value meals every day.”
