Tropical Smoothie Cafe in Alexandria, Virginia. Credit: Conor M.

US-based fast-casual concept Tropical Smoothie Cafe has selected point of sale (POS) company Appetize to offer its Cloud-based POS, self-serve and mobile product lines.

The restaurant chain will deploy Appetize’s Connect backend management system to support live advanced analytics and reporting, and multi-location menu and store management across its stores.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Leveraging Appetize’s fully documented APIs, Tropical Smoothie will connect and integrate into third-party software vendors.

Tropical Smoothie Cafe information technology vice-president Marina O’Rourke said: “We are moving to Appetize because their solution offers our team and guests a mobile and cloud-based platform that’s powerful and easy to use.

“Our companies share the same vision of reducing friction in the guest ordering process.”

“Our franchisees need a solution that can support an omni-channel ordering environment, as well as the ability to manage one or several locations from a centralised, web-based platform that is constantly accessible and secure.”

In order to reduce wait times and increase guest satisfaction, the smoothie chain will initially deploy Appetize POS terminals, handheld devices and kitchen display systems.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The company will also explore additional offerings such as drive-thru capabilities.

Appetize co-founder and chief executive officer Max Roper said: “We’re thrilled to work with one of the fastest growing and well-known fast-casual restaurants in the industry.

“Our companies share the same vision of reducing friction in the guest ordering process, while providing operators and franchisees with modern tools to run their business. We look forward to many years of driving innovation together with Tropical Smoothie Cafe.”