The platform offers advanced analytics and business intelligence technology tailored for the restaurant industry. Credit: Deemerwha studio / Shutterstock.com.

Growdash, a United Arab Emirates [UAE]-based SaaS [software-as-a-service] platform specialising in restaurant marketing and operations, has successfully raised $1.8m in a seed funding round.

The investment round was led by Oryx Fund and Oraseya Capital, marking a significant step for the company’s growth and technological advancement, according to a press release posted on wamda.

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The Oryx Fund is a MENA [Middle East and North Africa]-focused investment fund from Hambro Perks. Oraseya Capital is the venture capital arm of the Dubai Integrated Economic Zones Authority (DIEZ).

Founded in 2022 by Sean Trevaskis and Enver Sorkun, former employees of Talabat, Growdash is currently supporting more than 300 restaurant brands across 4,000 locations in the UAE, Kuwait and Qatar.

The platform offers advanced analytics and business intelligence technology tailored for the restaurant industry.

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With the new funding, Growdash aims to enhance its product roadmap with a focus on machine learning and innovative features.

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The company has set its sights on expanding into the Kingdom of Saudi Arabia and Central and Eastern Europe.

Growdash CEO Sean Trevaskis said: “We are delighted to have closed our seed round. We would like to publicly thank our highly driven and deeply passionate team of Growdashians, plus our forward-thinking customers who, rightly, demand access to the best data analytics and digital growth strategies.

“The participation of highly respected global and regional investors including Oryx, Oraseya Capital and Hub71, is a testament to the strong progress we have delivered.

“Further validation from follow-on investors such as TPN Investments and GCC Angels; plus new participation from industry-leading angels like AngelSpark, Mohamed Zourob and Abdullah Mohamad, give us increasing confidence in the strong market opportunity and the quality of the product that our team is building.

“We will also open our technology to restaurants in the Kingdom of Saudi Arabia later this year and have exciting plans to seize the first-mover opportunity that is apparent in Central Eastern Europe.”