New CEO Max Wetzel leads Tropical Smoothie Cafe
Wetzel takes over from Charles Watson, who has stepped down after 16 years with the company and six years as its CEO.
05 November 2024
05 November 2024
Wetzel takes over from Charles Watson, who has stepped down after 16 years with the company and six years as its CEO.
The offering is available from 4 November through December 2024 at participating locations across the US.
The company has appointed Tory Bartlett as CEO to lead its new franchising strategy.
Paytronix's platform offers online ordering, loyalty programmes, omnichannel messaging, mobile apps and gift cards.
All restaurants will remain open and continue to serve customers as usual.
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