International Dairy Queen (IDQ) subsidiary American Dairy Queen (ADQ) has unveiled its limited-time DQ Fall Blizzard Treat Menu for autumn 2024, featuring a mix of new and returning flavours in the US.
The Fall Blizzard Treat Menu features the new Caramel Java Chip Blizzard Treat, which combines coffee, choco-espresso crunch pieces and caramel topping with DQ soft serve.
The new line-up also includes the OREO Fudge Brownie Blizzard Treat, combining OREO cookie pieces, cocoa fudge and brownies with DQ soft serve.
The Salted Caramel Truffle Blizzard Treat mixes salted caramel truffles, chocolate chunks, toffee pieces and cocoa fudge with DQ soft serve.
The REESE’S PIECES Cookie Dough Blizzard Treat blends REESE'S PIECES candy with chocolate chip cookie dough, peanut butter and DQ soft serve topping.
The Royal NY Cheesecake Blizzard Treat combines cheesecake, graham and DQ soft serve with a centre strawberry-based topping.
American Dairy Queen marketing executive vice-president Maria Hokanson said: “Whether stopping for a treat following a busy school day or satisfying a sweet craving after a fall activity, DQ has always been a destination for family and friends to spend quality time together.
“With our BOGOF [buy one get one free] offer, fans can treat themselves to not one, but two Blizzard Treats – it doesn’t get any sweeter, or tastier, than that. With our lineup of Fall Blizzard Treat Menu flavours, there is something for everyone.”
The new seasonal menu also includes returning items such as Pumpkin Pie Blizzard Treat and French Silk Pie Blizzard Treat.
The Pumpkin Pie Blizzard Treat contains pumpkin pie pieces, DQ soft serve, whipped topping and a sprinkle of nutmeg.
The French Silk Pie Blizzard Treat features chocolate chunks, pie pieces and cocoa fudge blended with DQ soft serve and topped with whipped cream.
From 9 to 22 September 2024, customers can access the BOGOF Blizzard Treat offer exclusively through the DQ mobile app for DQ Rewards members at participating locations.
In June 2024 IDQ and the CFB Group unveiled plans to open 180 food-centric DQ restaurants in China by 2034.
