Indian burger chain Burger Singh is all set to enter into the south Indian market by the end of the financial year 2023 to 2024, Restaurant India.in has reported.
The restaurant chain plans to open 20 outlets in south India, along with 30 new restaurant locations in the north and centre of the country.
With these openings, Burger Singh expects a revenue projection of Rs1500m ($18m) in FY23.
Burger Singh co-founder Rahul Seth was quoted by the publication as saying: “We are not only actively looking to partner with enterprising young entrepreneurs, but are also looking forward to significantly investing in the region to expand into newer geographies and cities.
“This is part of the larger Burger Singh pan-India expansion strategy, ensuring we expand not only into existing tier 1 cities but also into tier 2, 3, and 4 cities where we have a product and market fit advantage.”
In November 2023, Burger Singh is also reportedly planning to raise $10m in its Series B funding round in the upcoming quarter.
In July 2022, the brand raised $3.6m in a Series A funding round.
Burger Singh founder and CEO Kabir Jeet Singh stated: “We are eagerly venturing into south India, presenting our unique range of Indianised burgers to a fresh audience. Burger Singh has always aimed to elevate the humble burger into a culinary delight.
“We look forward to continuing this legacy and winning the hearts of our patrons in this dynamic region.”
Established in 2014, Burger Singh operates more than 150 locations located across cities including Ahmedabad, Amritsar, Chandigarh, Delhi NCR [national capital region], Dehradun, Jaipur, Jammu, Lucknow , Jhansi and Nagpur.
It has also established its overseas presence with three outlets and one food truck in London, UK.