US-based food, drink and entertainment company Dave & Buster's Entertainment has entered a franchise agreement with Winclub Mexico - its first venture into the Mexican market.  

It plans to open ten locations in key Mexican cities, with the inaugural store set to launch in Mexico City by the end of 2025.  

Its menu will be infused with regional flavours, price-adapted to the local market and will offer gaming experiences curated to appeal to Mexican audiences.  

Dave & Buster's destinations aim to provide a mix of the latest games and late-night entertainment options, promoting social connections. 

Dave & Buster's chief international development officer Antonio Bautista stated: "Partnering with Winclub Mexico is a pivotal milestone in our global growth journey. With a pipeline spanning seven countries across four continents in 2025, Mexico plays a crucial role in our strategy to bring the 'Eat, Drink, Play and Watch' experience to more audiences worldwide.  

“This partnership reinforces our commitment to the LATAM market, and we are thrilled to be collaborating with a visionary team to introduce Dave & Buster's to one of the most dynamic regions in the world." 

In December 2024, Dave & Buster's made its debut in Bangalore, India, marking the beginning of its international growth efforts.  

The Bangalore franchise at Mantri Avenue welcomed guests on 26 December 2024. 

Winclub Mexico CEO Oscar Salgado said: "It is a tremendous honour to bring Dave & Buster's to Mexico and revolutionise the way people experience entertainment. By combining exceptional dining, immersive gaming and vibrant social environments, we are setting a new standard for entertainment destinations.  

“With plans for 10 locations, our goal is to establish Dave & Buster's as the go-to venue for families, friends, and colleagues seeking world-class hospitality. The inaugural store in Mexico City will pave the way for an exciting journey that promises growth and success for both our companies.”