Daily Newsletter

16 August 2023

Daily Newsletter

16 August 2023

Fat Tiger plans to open more than 200 outlets in the next three years

The Fat Tiger brand currently operates 50 outlets across 22 Indian cities.

Umesh Ellichipuram August 14 2023

India-based quick service restaurant (QSR) chain Fat Tiger plans to open more than 200 outlets in the country over the next three years.

In an interview with the ETHospitalityWorld.com, Fat Tiger co-founder and director Sahaj Chopra said that the brand has 50 outlets across 22 cities and is eyeing further expansion in the QSR segment. 

The QSR brand currently operates in various Indian cities, including Delhi, Bengaluru, Hyderabad, Kanpur and Dehradun.

The company's menu includes hot and cold teas, shakes, burgers, dim sum, pizza and various sides such as fries, popcorn chicken and pasta.

In his statement to ET HospitalityWorld, Chopra added: “Our incorporation of exotic fruits and cheese slots in our tea blends enhances the flavours and adds a touch of luxury to the experience. This sets Fat Tiger apart from more conventional QSRs that may not offer such extravagant options.

“Fat Tiger is a growing food brand expanding every day. We're proud of how we started with a vision in 2019 and sailed and survived through Covid-19 and here we are stronger than ever.

The QSR restaurant chain recently expanded its network by opening a new outlet in Kolkata city and opening its first franchise-owned restaurant
in Raipur.

The Raipur store is located at Akash Tower, Shahid Veer Narayan Singh Ward-32, Shankar Nagar, and is spread across an area of 1810ft².

Customer engagement drives metaverse investment in the foodservice sector

COVID-19 and supply chain disruptions following the Ukraine war have accelerated automation and digitalization in the foodservice sector. Home delivery services and consumer engagement through digital channels have become essential for businesses trying to stay afloat. Foodservice companies must also cope with ESG issues, the fast-changing world of work, and the global economy heading for recession and possible stagflation. The metaverse, enabled by both AR and VR, is an important tool that can help address many of the foodservice industry's key challenges.

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