First Watch unveils first seasonal menu for 2024

The new 'Jump Start' menu will be available in 500 restaurants spanning 29 states in the US.

Surya Akella January 10 2024

American daytime dining concept First Watch has launched its first seasonal menu for this year.

The new "Jump Start" menu will be available across the US in 500 restaurants spanning 29 states.

It will be available for a limited time until 17 March.

First Watch hopes to re-invent breakfast, brunch and lunch experiences with local culinary highlights.

It will offer items, including the Brooklyn Breakfast Sandwich, the Barbacoa Chilaquiles Breakfast Bowl, Blackberry Lemon Cream French Toast, Holey Donuts and Mango Passion Palmer Juice.

First Watch head chef Shane Schaibly stated: “At First Watch, we believe a year has five seasons – which is why our new seasonal menu is nicknamed 'Jump Start.'

“This season's dishes embrace the momentum of the new year while also appealing to those seeking comfort fare during colder months. We've traditionally lightened our winter offerings heading into spring, but this time we're leaning into the indulgence of savoury meats and layers of flavour.

“Our new Brooklyn Breakfast Sandwich embodies this sentiment with the look of an everything bagel and flavours that'll transport you to a New York deli counter.”

First Watch's commitment to fresh, seasonal ingredients is embodied in its "Follow the Sun" ethos, ensuring that the menu offerings are made with the best produce available.

The restaurant chain operates daily between 7am and 2.30pm, offering pickup, delivery and dine-in services.

Its seasonal menus, which rotate every ten weeks, have earned national recognition for their innovative and trend-forward dishes.

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