Daily Newsletter

13 November 2023

Daily Newsletter

13 November 2023

Krispy Kreme in talks to expand partnership with McDonald’s

The two restaurant brands started their partnership in October 2022.

Umesh Ellichipuram November 10 2023

Doughnut company and coffeehouse chain Krispy Kreme is in talks with McDonald’s to further expand their partnership in the US, according to reports by CNBC.

The two restaurant brands started their partnership in October 2022, with McDonald’s agreeing to sell three Krispy Kreme doughnuts at nine restaurants in Louisville, Kentucky and the surrounding areas on a small-scale test.

The three doughnuts that McDonald’s agreed to are the original glazed doughnut, the chocolate iced sprinkles doughnut and the raspberry-filled doughnut.

At the time, Krispy Kreme said: “This is our first partnership with McDonald’s in the US as we constantly look for new ways to increase access to fresh doughnuts through our delivered fresh daily network – a key element of our omnichannel strategy to attain 50,000 points of access globally.”

It added that the doughnuts will be available all day, in-restaurant, as well as at the drive-through at participating test locations while supplies last.

In March this year, the pilot was expanded to 160 locations across Louisville and Lexington, Kentucky.

Fox Business quoted Krispy Kreme CEO Mike Tattersfield as saying: “We are also excited about our continued partnership with McDonald’s, which we believe has validated the attractiveness of the quick service restaurant channel.

“While nothing has been finalised, we are in advanced discussions about expanding the partnership and are making investments in the US that reflect our confidence in further scaling our Delivered Fresh Daily network.”

QSR was the largest channel in the French food service profit sector in 2022 dominated by independent operators

The France foodservice profit sector generated revenue of EUR125.2 billion in 2022 and is forecasted to record a CAGR of over 5% during 2022-2027 driven by an increase in the transaction count. QSR was the largest profit sector channel in 2022, followed by FSR, accommodation, and others. QSR’s popularity reflects the growing preference for convenient and affordable food offerings.

Newsletters by sectors

close

Sign up to the newsletter: In Brief

Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Thank you for subscribing

View all newsletters from across the GlobalData Media network.

close