US-based Middle Eastern cuisine restaurant chain Naf Naf Grill is set to open its restaurant at Love’s Travel Stops in White House, Tennessee on 9 December 2024.
The new restaurant will be located at 1001 Highway 76.
This is the 41st restaurant for the fast-casual brand and its second venture in the state of Tennessee.
Following the success of its Knoxville establishment, Naf Naf Grill's partnership with Love's Travel Stops continues to flourish.
The White House location is the fifth joint venture between the two brands, with plans for another opening in California in early 2025.
The collaboration aims to provide travellers with more diverse and flavourful quick-service options.
Naf Naf Grill chairman and CEO Greg Willman said: "We are incredibly excited to bring another Naf Naf to the people of Tennessee, and expand our presence in the state.
"This location will not only serve new customers in the area but also offer travellers along I-65 our delicious and authentic Middle Eastern food. We are proud to be part of the Love's experience and look forward to welcoming everyone who walks through our doors."
The menu at the new Naf Naf Grill will feature Middle Eastern staples such as shawarma [spit-roasted sliced meat in a pita], freshly baked pita, handmade falafel, hummus and a variety of toppings and sauces.
Positioned off Interstate 65, the restaurant will cater to different dietary needs and preferences. It expects to be a spot for both local diners and travellers looking for nutritious and tasty meal options.
Love's vice-president of foodservice Joe Cotton said: "The variety and quality of Naf Naf Grill's menu options align perfectly with our goal to provide the best food options for guests, and we are happy to welcome them to our White House location.
"With each new opening, Naf Naf brings a unique and exciting dining option for our customers. We're proud to offer this exceptional Middle Eastern cuisine at Love's and look forward to serving even more guests as we expand this partnership in 2025 and beyond."
Open seven days a week from 9am to 10pm, the new Naf Naf Grill will be a significant addition to Love's services which include fuelling stations, clean restrooms and convenience stores utilised by millions of drivers annually.
In September 2024, Naf Naf Grill launched Spiced Meatballs for a limited time.
The dish is a blend of 100% beef meatballs slow-braised in a spiced tomato sauce.