Starbucks launches two spicy lemonade beverages in Mexico

The new drinks are inspired by the growing "swicy" trend that fuses sweet and spicy tastes.

Umesh Ellichipuram July 23 2024

Starbucks Mexico has announced the launch of Spicy Lemonade Refreshers at all its locations in Mexico for a limited time.

Available in Spicy Mango Dragonfruit and Spicy Strawberry Açaí, the new drinks are inspired by the growing "swicy" trend that fuses sweet and spicy tastes.

The Spicy Mango Dragonfruit Refresher combines the taste of dragonfruit with Starbucks' spicy chili powder.

The Spicy Strawberry Açaí Refresher combines strawberries and açaí berries with the same signature spice.

Both beverages offer a balance of sweetness from the Starbucks Refresher, the tang of lemonade and a spicy finish.

Starbucks Mexico marketing director Bibiana Rosique said: “Around the world, this flavour trend has become popular in many cuisines, appearing in a wide variety of culinary preparations, from sauces and dressings to appetisers and main dishes.

“While some people might find the combination of flavours unusual, swicy foods are a delicious way to expand the boundaries of flavour as we know it. You may have already tried sweet and sour foods, and swicy foods offer a similar experience with an added touch of intensity.

“Our goal is to combine the exceptional Starbucks experience with the culture and preferences of our customers in Mexico."

In June 2024, Starbucks expanded its beverage menu with the introduction of Starbucks Iced Energy Beverages, marking its entry into the growing energy drinks market.

Uncover your next opportunity with expert reports

Steer your business strategy with key data and insights from our latest market research reports and company profiles. Not ready to buy? Start small by downloading a sample report first.

Newsletters by sectors

close

Sign up to the newsletter: In Brief

Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Thank you for subscribing

View all newsletters from across the GlobalData Media network.

close