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13 February 2025

Daily Newsletter

13 February 2025

Subway partners FreedomPay to simplify payment experience 

The collaboration supports in-restaurant, mobile and online transactions on a single platform.

ankita February 12 2025

Quick service restaurant chain Subway has teamed up with global payment orchestration platform FreedomPay to boost payment efficiency and guest experience across its restaurant network.  

The partnership leverages FreedomPay's unified end-to-end payment orchestration platform to streamline operations and modernise the payment system within Subway's quick service restaurant brand. 

The collaboration is set to unify and enhance Subway's payment processes, supporting transactions in-restaurant, via mobile and online on a single platform.  

This integration aims to create a secure experience for guests, while also providing consistent reporting for franchisees.  

FreedomPay's data-driven commerce platform will not only simplify operations but also provide actionable insights to drive Subway's future growth. 

Subway chief information officer Dave Blankenship said: “FreedomPay’s payment solutions provide us with the flexibility to work with multiple processors across the globe, while also offering increased visibility, routing optimisation and security.  

“Our partnership with FreedomPay allows us to improve the ordering experience for consumers and support our franchisees by maximising efficiencies and capabilities at checkout.” 

As part of the initiative to modernise Subway's digital payment infrastructure, FreedomPay's technology will be instrumental in managing payments effectively across various channels and regions.  

FreedomPay President Chris Kronenthal said: “We are honoured to partner with a globally recognised brand like Subway to support their efforts to simplify payments and enhance the guest experience.  

“Our platform’s flexibility and scaleability will empower Subway to deliver the same exceptional service their guests know and love, with seamless and secure transactions at any franchised location.” 

Subway serves freshly made-to-order sandwiches, wraps, salads and bowls across more than 100 countries and territories in 37,000 restaurants each day.  

Subway restaurants are owned and operated by Subway franchisees. 

In January 2025, Subway partnered with the OREO brand to introduce a new menu item – the OREO Footlong Cookie.  

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