Daily Newsletter

07 August 2023

Daily Newsletter

07 August 2023

Wendy’s shifts business-critical workloads to Oracle Cloud

The move will allow the hamburger chain to slash manual processes across its financial and HR operations.

Umesh Ellichipuram August 03 2023

US-based hamburger chain Wendy’s has implemented Oracle Fusion Cloud Applications Suite and shifted its business-critical workloads to Oracle Cloud Infrastructure (OCI).

The restaurant company moved its finance and HR processes to the cloud with Oracle Fusion Applications Suite.

Wendy's used the Oracle applications platform and leveraged OCI's Visual Builder and Integration Cloud Service to ensure continuous connectivity.

It moved its HR processes to Oracle Fusion Cloud Human Capital Management, allowing it to standardise onboarding processes and boost HR self-service capabilities.

The tech vendor claims will also give the company real-time visibility into goals and performance metrics.

With this move, the restaurant chain aims to increase productivity, expand business insights and improve customer experience.

The implementation will enable Wendy’s to eliminate manual business processes.

Wendy's enterprise technology vice-president Stephanie Shaw said: “Our vision is to create fast, frictionless and fun user experiences for our employees, franchisees and front-line workers to help drive consistent, quick and convenient customer experiences.

“Aligning Finance and HR on Oracle Fusion Applications Suite has allowed us to simplify and automate business processes to help build a culture of innovation and inclusivity and enable employees to spend less time on administrative tasks and more time thinking about and engaging with our customers.”

Wendy’s noted that by incorporating Oracle Fusion Cloud Enterprise Resource Planning (ERP), it has combined 11 different financial applications on a single cloud ERP suite.

In collaboration with Oracle, Wendy's also created a new billing management system for automating the franchisee requirements around billing and payments.

Oracle applications development executive vice-president Steve Miranda said: “With Oracle Fusion Applications Suite, Wendy's can automate processes and make faster, better-informed decisions to deliver exceptional customer experiences.

“Moving forward, Wendy's has the technology foundation to embrace new services as it pursues its company vision.”

Generative AI remains an untapped potential across the consumer industry

GlobalData estimates the total AI market will be worth $909 billion in 2030, growing at a CAGR of 35.2% between 2022 and 2030. The consumer goods, foodservice, and packaging sectors are undergoing digital transformation, accelerated by the COVID-19 pandemic and changing consumer preferences. AI can help companies operating in these sectors by significantly reducing costs and production times. In Nestlé's 2022 full-year results, the company announced a renewed focus on digitalization to drive growth. Financial and reputational pressures associated with supply chain disruptions and sustainability concerns are also driving interest in the digitalization of supply chains. Data science and ML are strong investments across all areas. However, the sectors cannot stop at AI-powered data analytics applications. They must also explore computer vision (CV), smart robots, AI sensors that automate manufacturing and distribution logistics, and generative AI tools that increase efficiency across corporate departments and customer service operations and enable innovation in product design. For the most part, the consumer goods, foodservice, and packaging sectors will not play a significant role in creating and developing AI hardware or platforms. Instead, these sectors will help scale up the adoption of AI technologies, such as CV, conversational platforms, and smart robots. This adoption will be driven by the financial benefits and potential cost savings AI automation delivers across global supply chains.

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